The game concept I like the most is the Special Events system, which allows multiple tactical options that are almost equal in strength. In general I think the Youth Academy is the best feature in the game as it creates a close connection to your own players.
What I like about the Hattrick community is that there are real people and you don't just compete against the computers. You play against each other, but you can also help each other in the forum and talk about everything.
One of the best parts of Hattrick, for me, is the fact that you can somehow massively relate to a bunch of fictional players with fictional names and treat them like they're real world players.
What I like about Hattrick is that there are not 248 925 784 skills that you have to pay attention to. I like that there are several (but not too many) tactics and that they all have weak points that other strategies can beat. I like that this is a slow game, it fits my private life. And that is probably also why I still find it interesting after almost fifteen years.
My best Hattrick memory was when the city where I lived (L'Aquila, Italy) was hit by an earthquake. I received a lot of support, a lot of help, a lot of love. It was a very hard time and Hattrick was there, with its community, with me. I will never forget that.
I started playing Hattrick because some of my co-workers absolutely wanted to introduce me to Hattrick. When I finally tried, it was the Valentine's Day of 2009 … and I am still here, ten years later!